The Great Office Supplies Caper

15 Steps for Office Products Resellers to Transform their Business

Written by Ian M. Elliott | 4/12/17 12:55 PM

Over the past few months one of our main blogging themes has been the topic of generating relevant traffic to office products resellers websites through the use of inbound digital marketing and to quantify the costs incurred and resources required for building a successful program. This latest blog post has been created to visually summarize this material into a custom infographic.

There are three stages to a Digital Business Transformation:

  • Build the Foundation
  • Information technology and actionable business intelligence
  • Leveraging the Platform with Inbound Digital Marketing

 

Some may view these three stages and fifteen steps as overwhelming. For sure it's no easy task but there's no way to implement a successful transformation without investing time and hard work. However, the stakes are high and for those still seeking an office products growth opportunity there's little alternative but to go down the digital transformation path.

The bottom line is that this is the way business is being increasingly conducted. Stick with the old analog methods and continue to see your business erode as digital competitors chip away at your existing customer base. Start to implement your digital business transformation strategy and start to win new customers and participate in improving the future for office supplies dealerships, not least that of your own!

If you're interested to learn more about a unique Digital Transformation Service - everything you need for a digital upgrade and the tools needed for developing new business with Blue Ocean caliber customers, then click on the link below.

Did you miss my eight-part series on the aftermarket tipping point? Please check out my FREE new eBook, just published and a thorough examination of the aftermarket office supplies industry and a path to the $20 billion growth opportunity.