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The Great Office Supplies Caper

The Foundation for a Digital Transformation - the Digital Comp Plan!

by Ian M. Elliott | 10/18/17 7:42 AM

We've been blogging content targeted at Office Products and Business Equipment Resellers for more than two years. Besides providing educational content relating to the industry, we have been focused on the path to digital business...

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Topics: Business Transformation, CRM

Why Must Independent OP & OE Resellers Approach Ecommerce Differently?

by Ian M. Elliott | 10/11/17 7:28 AM

Over the last decade or so, there are only a handful of office products (and virtually no business equipment) resellers who have developed successful e-commerce revenue streams. Despite the decline in North American reseller numbers during this...

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Topics: Business Transformation, E-commerce, Web Traffic

Office Products & Equipment Resellers and Customer Lifetime Values

by Ian M. Elliott | 10/3/17 7:56 AM

As the market for office products and business equipment starts to slowly contract, there has never been a more opportune time for independent resellers to understand the importance of customer lifetime value (LTV) and the cost of new customer...

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Topics: Business Transformation, Business Planning

Where's the Soft Underbelly in the Office Products & Equipment Industry?

by Ian M. Elliott | 9/11/17 7:58 AM

In our previous article, while exploring the weak points of the office products and equipment industry, we focused on the independent resellers and the competitive forces currently squeezing the life out of them. We introduced the concept of the...

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Topics: Business Transformation, Inbound Marketing, Information Technology, Industry News

Is There a Soft Underbelly to the U.S. Office Products Industry?

by Ian M. Elliott | 9/5/17 7:20 AM

The recent theme of our blog has focused intently on attempts to jolt the independent resellers of office equipment, products, and supplies into taking action to comprehensively enter the digital world. Collectively, for them to do so, it's...

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Topics: Business Transformation, Industry News, Mergers & Acquisitions

Amazon & Office Products - Who's Equipped to Fight Back?

by Ian M. Elliott | 8/24/17 7:59 AM

Amazon impacts many aspects of our daily lives, from entertainment to web hosting (cloud) services and, of course, in providing for our ability to shop online for a vast array of products. However, while many consumers are raving about Amazon,...

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Topics: Business Transformation, Industry News

Amazon - a Disruptor or a Predator in the Office Products Space?

by Ian M. Elliott | 8/18/17 8:03 AM

It's rare for a day to go by without Amazon being in the news as their initiatives continue to irreversibly change the face of the consumer's shopping behavior. The outlook for traditional brick and mortar retailers has been systemically...

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Topics: Business Transformation, Inbound Marketing, E-commerce

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The Office Products Trilogy

Free e-Books

Authored by a 35-year executive veteran of the Office Products and Supplies industry and containing unique perspectives on the industry, the modern digital world, and roadmaps for independent office products resellers to set off down the path toward digital transformations.

Book 1 - The Path to a Business Transformation

Free e-Book #1 Click Here for Access

Book 2 - The $20 Billion Growth Opportunity

Free e-Book #2 Click Here for Access

Book 3 - How the Industry has Failed the Resellers

Free e-Book #3 Click Here for Access

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