Web traffic has proven elusive for most small to medium sized office products resellers. Many have dabbled with e-commerce efforts but, for the most part they've not been successful. Obviously, there can be no e-commerce without web traffic so,...
Ian M. Elliott
Recent Posts
0 Comments Click here to read/write comments
Topics: Business Transformation, Inbound Marketing, E-commerce, Small Business, Web Traffic
We're all constantly striving for sales growth, right? After all, if we sell more we make more, don't we? Well, sales growth has to be based on profitable sales before we make more - but, that's another topic.
Here, I'm going to write about...
0 Comments Click here to read/write comments
Topics: Business Transformation, Business Planning, CRM, Web Traffic
Most business owners and operators intuitively understand it costs much more to win business from a new customer than it does from an existing customer. Most everyone in business also knows that it's an expensive and involved process to win new...
0 Comments Click here to read/write comments
Topics: Business Transformation, Small Business, CRM
Part 4 - So .... what's the web traffic development roadblock?
We've already established there's a $20 billion growth opportunity in the office products industry, and that there's already an experienced and knowledgeable sales organization in place...
0 Comments Click here to read/write comments
Topics: Inbound Marketing, Social Media, E-commerce, Business Planning, Big Data, Web Traffic
Part 3 - So .... what's the web traffic development roadblock?
In the first two posts of this four-part series I established the foundation for arguing the importance of a world-class website and the creation of content published and accessible from...
0 Comments Click here to read/write comments
Topics: Business Transformation, E-commerce, Small Business, Web Traffic
Part 2 - So .... what's the web traffic development roadblock?
Read More
In part-one of this four-part series I laid the foundation for the creation of sustainable web-traffic explaining the importance of the website. It's pretty logical - if a business...
0 Comments Click here to read/write comments
Topics: Business Transformation, E-commerce, Web Traffic
In this four-part series of blogs my objective is to explain the roadblocks currently preventing small business from developing sustainable traffic for the purposes of conducting e-commerce.
In this first post in the series I'm going to explain the...
0 Comments Click here to read/write comments
Topics: Business Transformation, Inbound Marketing, E-commerce, Web Traffic
