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The Great Office Supplies Caper

So .... what's the web traffic development roadblock?

by Ian M. Elliott | 6/15/16 11:00 AM

In this four-part series of blogs my objective is to explain the roadblocks currently preventing small business from developing sustainable traffic for the purposes of conducting e-commerce.

In this first post in the series I'm going to explain the...

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Topics: Business Transformation, Inbound Marketing, E-commerce, Web Traffic

​​Resellers & CRM Systems For Small Business

by Ian M. Elliott | 5/25/16 8:06 AM

The Value of Contact Relationship Management Software

The use of software has become part of our daily lives, both for business and for all other day-to-day routine activities. For a business, it's difficult to imagine an owner attempting to run...

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Topics: Business Transformation, Information Technology, CRM

​​​Small Business & Merger and Acquisition Strategies

by Ian M. Elliott | 5/6/16 9:00 AM

Why is M&A relevant to small business?

At some stage in the life of an enterprise, whether it's big or small and whether or not it's on the buy or on the sell side, there's going to be a need for the owner to deal with the subject of mergers and...

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Topics: Business Transformation, Business Planning, Small Business, Mergers & Acquisitions

Intellectual Property and OEM Toner Vs Compatible

by Ian M. Elliott | 4/20/16 9:36 AM

Why is Intellectual Property Relevant?

It was estimated that in 2012 slightly over two million patents were in-force in the United States alone. Then in 2014, according to the World Intellectual Property Organization, an additional 200,000 patent...

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Topics: Business Transformation, Intellectual Property

Small Business Marketing & Sales Channel Development

by Ian M. Elliott | 3/29/16 9:32 AM

In many instances big business no longer serves the best interests of its customers. However, real advantages built up over the years through leveraging historical value propositions, lower costs and higher efficiency, gave big business time to...

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Topics: Business Transformation, Inbound Marketing, Information Technology, CRM

​Small Business and Social Media

by Ian M. Elliott | 3/22/16 9:42 AM

Social Media & Small Business

Old school marketing may have been expensive and the returns on investment vague but the concept was simple for everyone to understand. Create an advertisement, publish it and hope someone engages. However, times have...

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Topics: Business Transformation, Inbound Marketing, Social Media, E-commerce, Small Business

​Small ​Business Planning and Strategy

by Ian M. Elliott | 2/29/16 8:30 AM

The Importance of a Business Plan

It's nigh on impossible to get from point A to point B without a road map. The same is true for small business planning and strategy. For any business, whether it requires a transformation or not, a business plan...

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Topics: Business Transformation, Information Technology, Business Planning

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The Office Products Trilogy

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Authored by a 35-year executive veteran of the Office Products and Supplies industry and containing unique perspectives on the industry, the modern digital world, and roadmaps for independent office products resellers to set off down the path toward digital transformations.

Book 1 - The Path to a Business Transformation

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Book 2 - Mergers & Acquisitions: A $20 Billion Growth Opportunity

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Book 3 - How the Industry has Failed the Resellers

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