<img src="https://d5nxst8fruw4z.cloudfront.net/atrk.gif?account=q34Yl1a8FRh2uG" style="display:none" height="1" width="1" alt="">
keyboard2.jpg

The Great Office Supplies Caper

Why Must Social Audience Development be Made a High Priority?

by Ian M. Elliott | 6/13/17 7:58 AM

Remember the days when you secured your Yellow Pages listing in the "telephone directory style" publication that was actually printed and physically distributed to millions of people around the country? You probably do, it wasn't that long ago, and...

Read More

Topics: Business Transformation, Social Media, Web Traffic

Take Your Blinkers Off! 12 Steps to Digital Business Transformations!

by Ian M. Elliott | 6/1/17 7:41 AM

Here's a shot at a seventy-five word summary of a typical, independent office products resellers current predicament.

Tried e-commerce but no traffic, no orders, so went to Amazon instead. Tried social media but didn't know content was needed to...

Read More

Topics: Business Transformation, Social Media, Small Business, Web Traffic

The Most Important Graphic for Digital Transformation You'll Ever See!

by Ian M. Elliott | 5/30/17 7:52 AM

We're in a digital world and never has so much information been available to so many. The clock's not turning back - ever! If you're not transforming your business to become part of the digital world then you're going out of business. Maybe not...

Read More

Topics: Business Transformation, Social Media, Web Traffic

Office Products Resellers, Email Marketing & Execution

by Ian M. Elliott | 5/12/17 7:39 AM

If you're an Office Products Reseller and wondering why your email campaigns don't provide the kind of results the headlines may lead you to anticipate, then this series of blogs explaining what you need to do to join the elite digital marketers who...

Read More

Topics: Business Transformation, Inbound Marketing, Small Business, Web Traffic

Email Marketing Strategy, Database Decay and How to Manage It

by Ian M. Elliott | 5/9/17 7:43 AM

Email contact databases degrade by an average of 22.5% every year.

It’s imperative to implement a strategy to make up for these lost contacts.

Read More

Topics: Business Transformation, Inbound Marketing, Web Traffic

Office Products Resellers and the Foundation for Email Marketing

by Ian M. Elliott | 4/21/17 7:58 AM

Obviously, you can't conduct email marketing campaigns without contacts but, once you have a list of contacts, what are some of the fundamental requirements to establish and maintain the foundation for effective email marketing?

Read More

Topics: Business Transformation, Inbound Marketing

15 Steps for Office Products Resellers to Transform their Business

by Ian M. Elliott | 4/12/17 7:55 AM

Over the past few months one of our main blogging themes has been the topic of generating relevant traffic to office products resellers websites through the use of inbound digital marketing and to quantify the costs incurred and resources required...

Read More

Topics: Business Transformation

Subscribe to Email Updates

Digitol Logo

Become a founding member of our Digital Business Transformation Service!

Learn more with a no-obligation phone consultation.

Learn More

The Office Products Trilogy

Free e-Books

Authored by a 35-year executive veteran of the Office Products and Supplies industry and containing unique perspectives on the industry, the modern digital world, and roadmaps for independent office products resellers to set off down the path toward digital transformations.

Book 1 - The Path to a Business Transformation

Free e-Book DIGITAL TRANSFORMATION Click Here for Access

Book 2 - Mergers & Acquisitions: A $20 Billion Growth Opportunity

Free e-Book MERGERS & ACQUISITIONS Click Here for Access

Book 3 - How the Industry has Failed the Resellers

Free e-Book INDUSTRY FAILS RESELLERS Click Here for Access

Calculating Returns

For your Digital Strategy

The world has transformed from analog to digital. Digital equals data and most business operators don't like messing with data!

Check out our suite of Business Calculators!

  • Break the problem down into manageable segments.

  • Interactive - experiment and watch the results.

  • Develop a better understanding of how to translate effort into results.

Essential business tools to help you manage your digital transformation!

Calculators Click Here

Business Projection Model

Built to demonstrate a path for the growth and profit potential that can be achieved in either the office products or equipment channel when leveraging an integrated business platform designed for the 21st-century digital environment!

Access our FREE proprietary business projection model.

Financial Plan Modeling Platform Start Here

IT Scorecard

Access our proprietary Information Technology scorecard. Select answers from pre-populated drop-downs and develop your own task list and priorities for implementing a fully integrated software platform.

Once an integrated technology platform is established, then start to have some fun transforming your business, leveraging business intelligence alongside your personality in your market.

Access Free IT Scorecard